How Business Owners Can Use Halloween To Make More Money

I won’t pretend to know the answer to every Star Wars trivia question,

…but I do love my wookie’s and light sabers.

Like… REAAAAALLY love ’em…

Halloween’s a perfect time for small business owners to showcase their fun sides.

By being festive and taking a break from being a “professional”,

hustlers can actually use the holiday to land more customers.

In my opinion, it’s critical for small business owners to do this…


Because nobody wants to work with a robot without character, do they?

If I wasn’t goofy and always giving you an insight into what goes on behind-the-scenes of my life,

it’s likely I wouldn’t be able to draw in any clients from my e-mail list,

and I definitely wouldn’t get any email replies like this:

  • “Jay you keep it real!”
  • “I wish I could be your friend! You look like an ace!”
  • “That’s so funny bro she jus’ wanted some chicken maaaan!”

Showing your personality and your fun side gets people more comfortable with you.

A lot of hustlers are too nervous about this and prefer to keep their fun side a secret though because they worry that it’ll be “bad for business”,

that people won’t take them seriously.

I don’t know about you, maybe your target clients are stiffs who prefer to keep it strictly business…

But I think for most people, we prefer to hang out with fun folks, don’t we?

That’s why you should ALWAYS dress up for Halloween

That last line was jus’ a joke…

But in all seriousness, have some fun and laugh with the rest of us every now and then =)

By the way, registration for my workshop in San Diego is here:

Share this postl to your friends in SD so they can attend for free.

(More details on the registration page)

Let’s have some fun! See you there!



Here’s the girlfriend and I having a deathmatch in the streets of downtown:

(More on Instagram)…

Jay Magpantay Administrator
Author, Entrepreneur, & Good-Vibes Distributor
Easygoin’ bhiz-nerd who’s got a thing for sci-fi & tacos — Join my free workshop to find out how I grew my business by writing a single book.
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